(Press Release) PLANO, TX – The Sylvie Collection, Texas-based designer bridal jewelry brand, is commemorating its 10th anniversary with the premiere of 10 new bridal collections during the Centurion Show in Scottsdale, AZ, from Jan. 28-Feb. 1.
The 10 new collections boast over 100 designs in total, marking the brand’s largest collection debut to date.
In support of the milestone anniversary and the new product offerings, Sylvie Collection also is launching all new in-store displays for its retail partners.
“These new collections are the culmination of my life’s work,” says CEO/Designer Sylvie Levine. “They are the most intricate and detailed pieces I have ever created, and like a proud mom, I cannot wait to share them with the public. To celebrate our 10th anniversary, I wanted to create very diverse yet delicate bridal styles that will appeal to a wide range of modern brides.”
Known for her customized options and exquisite designs, Levine crafted the bridal collections with the desire to fulfill her customers’ continual requests for unique and intricate jewelry. The collections feature fresh twists on best sellers, new stackable engagement ring band sets, complex filigree, two-tone metal combinations, and more. The exclusive first look at the new styles debuts at the Centurion Show, with additional styles to premiere during JCK Las Vegas Show in June.
The new bridal collections will range from $900-$4,500 retail.
To complement the extensive bridal selection, The Sylvie Collection is also revealing new in-store displays. Levine created the new displays with flexibility, customization and innovation, keeping her retail partners’ needs at the forefront of her mind. She incorporated a variety of options like varying heights and extensions with the intention of allowing retailers greater choice and efficiency to create engaging displays at their discretion. The fashion collection displays are also redesigned and can be showcased with the bridal displays.
In addition to the new products debuting in 2017, The Sylvie Collection will also be celebrating its 10-year anniversary with a series of exciting initiatives throughout the year. More news about the 10-year anniversary celebrations will be forthcoming.
JEWELER SUCCESS STORIES
When it was time to close its doors, Cranstoun Court Jewellers of Sun City, Arizona chose Wilkerson to handle its liquidation sale. For all involved, the sale “far exceeded expectations.” But it wasn’t the first time Wilkerson helped sell off the store’s aging merchandise. They were there 13 years before, when ownership changed hands. See how Wilkerson can help you when it’s time to liquidate or sell off aging inventory.