It’s an e-commerce platform for retailers and consumers.
(Press Release) NEW YORK – White Pine Trading, a leading diamond and jewelry wholesaler, has launched Bright Society, an innovative e-commerce platform serving both independent jewelers and global consumers. Bright Society will bring a unique e-commerce solution to established brick-and-mortar retailers, while presenting consumers with an unrivaled shopping experience founded on cutting-edge technology and industry expertise.
Bright Society promises shoppers an unparalleled product assortment inclusive of most major brands, sophisticated seller authentication, a wealth of industry knowledge and exceptional customer service. Shoppers can source specific products through its pioneering “Product Concierge Service,” which communicates shopper requests directly to Bright Society’s retail community.
“The rise of online shopping has made it increasingly difficult for traditional jewelers to maintain and grow a brick-and-mortar business without a strong digital presence. Bright Society is a simple yet effective solution for local jewelers to access a worldwide network of consumers and grow online sales without the substantial financial investment and digital expertise required to maintain and operate an e-commerce site,” stated Joe Mellet, General Manager at Bright Society.
Bright Society’s retail solution was designed specifically with the jeweler in mind, offering an easy to use online selling experience.
The service offers the following advantages:
- Professional photography without product consignment
- Polished online merchandising with proficient copywriting
- Targeted digital marketing
- Branded product packaging as well as simplified shipping and returns
- Protection from fraud and chargebacks
- Exceptional technical proficiency as well as dedicated customer service
“Bright Society is committed to providing an industry-altering solution for jewelers, and changing the online shopping experience for customers,” said Mellet. “By aggregating inventory from reputable, vetted retail partners across the country, Bright Society offers a new way of shopping that is unmatched in both product and service.”
For more information about Bright Society or to shop the site, visit www.brightsociety.com.
JEWELER SUCCESS STORIES
When it was time to close its doors, Cranstoun Court Jewellers of Sun City, Arizona chose Wilkerson to handle its liquidation sale. For all involved, the sale “far exceeded expectations.” But it wasn’t the first time Wilkerson helped sell off the store’s aging merchandise. They were there 13 years before, when ownership changed hands. See how Wilkerson can help you when it’s time to liquidate or sell off aging inventory.