The brand new Bee collection from COUP is sweet as honey and just as easy to love. These cheerful, easy-to-wear pieces at a friendly price point will have your customers wanting to frolic through a flowered meadow with delight. coupnp.com
COUP gold-plated silver earrings.
Paige Novick's Powerful Pretty Things collection was born from the designer’s desire to create jewelry that inspires a life of meaning and mindfulness. These compelling designs are created with more than beauty in mind: it’s the stones’ spiritual qualities, rather than just their sparkle or color, that the designer truly seeks to showcase. paigenovick.com
Paige Novick 18K yellow gold ring with pink tourmaline.
All Choked Up
The choker trend is holding strong, and you need to be ready with enough options to interest customers who are looking for a reason to splurge on a second or third style. You’ve hooked them on this great staple; now give them a reason to add to their collection by tempting them with Gabriel and Co.’s irresistible new options. gabrielny.com
Gabriel and Co. choker in 14K white gold with diamonds (0.88 TCW).
The Stars of Stripes
The new Regal Stripe collection from Belle Étoile is the non-boring neutral that your customers have been waiting for. These pieces’ white or dark mother-of-pearl hues mean they can be worn with absolutely any color, while their crisp geometric details keep the style quotient high.
Belle Étoile rhodium-plated sterling silver bangle with white stones and black mother-of-pearl.
Off to the Races
Links of London has partnered with the illustrious Ascot Racecourse to produce the officially licensed Friendship collection. These designs brim with refined racetrack inspiration — perfect for the elegant equestrienne who wants to sparkle with a little something to remind herself of her favorite steed. linksoflondon.com
Links of London bracelet in rose gold vermeil with diamonds.
This article originally appeared in the August 2017 edition of INSTORE.
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JEWELER SUCCESS STORIES
Wilkerson Steps in When It’s Time to Step Back
Jim Russell of Stein Jewelry in Madison, Mississippi, says Wilkerson seamlessly handled the sale that let him and his wife “do the things that we have always wanted to do.” Trust Wilkerson to handle your end of business sale—they’ll be there every step of the way.